Commercial | VTB Bank Armenia, #Whenyouwin 2018

VTB Bank Armenia | Commercial 2018

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#Whenyouwin you celebrate, and this time the celebration was shown through the creative lenses of Domino Production.

Commercial for

VTB Bank Armenia

VTB Bank, an international leader, together with MasterCard had a special surprise for its customers. The responsibility to present this surprise was trusted to Domino Production’s out of the box thinkers.
Doing all payment with VTB Bank’s MasterCard would give an opportunity to win a car. Our creative team came up with a non-standard solution to visualize this idea: The advertisement was made using the still image technique. Throughout the commercial, we follow the main hero dining, shopping and making other payments with his VTB MasterCard. The images are dynamic to the author’s voice. And finally, the customer celebrates his trophy – the car. The solutions given by our director and animators make the commercial engaging, going beyond simple, informative advertisement.

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DOMINO’S MIND CAME UP  
WITH AN IMPRESSIVE COMMERCIAL THAT

ENCOURAGED CUSTOMERS

TO TAKE THEIR CHANCE

Producer: Ashot Arakelyan
Director: Nickolay Hovhannisyan
DOP: Artur Ustyan
Editing: Nickolay Hovhannisyan
Color Grading: Alexander Baghdasaryan
Project Manager: Serob Avagyan
Project Coordinator: Gayane Martoyan

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Art Director: Ashot Arakelyan
ui/ux: Anna Aghabalyan
Project Manager: Shushanik Vardanyan
Content Writer: Ruzanna Vardanyan

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