FEEL THE WARMNESS OF CHOCOLATE AND THE SWEETNESS OF EVERY CRUMB OF MILKA COOKIE
MILKA AND DOMINO PRODUCTION CAN UNITE AMERICA AND EUROPE
When one is tasked to make a commercial for chocolate which origins from Switzerland and is now produced in the United States, one would propably think of making a video advertisement with cows on Alpine meadows and highlands to convince people of the pureness of the chocolate. But we never seek easy ways to express our ideas. Our goal was to emphasize the aesthetic side of confectionary, expressing the mood of America and the atmoshpere of Switzerland with the help of a small black train which appends an amazing charm to the commercial. Even not knowing the origin of Milka, one will catch it at once. And isn’t it the secret of success?