The representative of BMW in Armenia, a giant in international automobile industry trusted Domino Production in executing a commercial of the announcement of the #start of BMW family’s ride in Armenia. The advertising is a dynamic mixture of visuals and sounds where the viewer can both see and hear the speed of the cars. The BMW cars are riding across the Republic Square, the heart of Armenia. What could be a better place to start? The speed of the cars is so unlimited that even the water of drinking fountain “shakes” when they drive by. Speed, elegance, courage are the principles and characteristics Domino Production has adopted while working on this project.