ICE international events is an event company that specializes in high-impact event planning for clients all over the MENA region
TYRE INTERNATIONAL FESTIVAL
TYRE is an international cultural festival that takes place every year in the Belfort Castle, Southern Lebanon. In 2018 the event was organized by leading ICE international events, and Domino Production was trusted the 3D mapping. The ancient castle became a canvas and a focal part in the show for Domino’s creative team. Our VFX and CG team created a breathtaking 3D show, telling the story of the castle, how it was built, the wars it stood, and its life in the modern world. The real challenge of the project was the bumpy surface of the castle which bore the history within and the hardships it had witnessed. Because of this ancientness, it was hard to create a mapping which would stay intact and fill in all the surface of the castle. Combining ancient history with high technologies was magical.